Basis Social at IIEX Europe

It was great to be invited to present at IIEX Europe, hosted this year in Amsterdam. Along with our client, the Food Standards Agency, and our partner Lifestream, we talked about some of the ways in which we are capturing and interrogating behaviours within our ground-breaking Kitchen Life 2 study.

For those who are not familiar with IIEX (The Insight Innovation Exchange), it is an event focused on fostering collaboration, innovation, and honest conversations within the research industry. A fantastic forum to discover new ideas and disruptive tech that we can bring to bear on some of the knotty issues are clients often present us with.

For those who are familiar with some of us here at Basis Social it will also come as no surprise that we made our way to and from Amsterdam by bicycle. Fun times all round!

To hear more about Kitchen Life, or to learn about how we leverage behavioural science in research please don’t hesitate to reach out to Rosemary rosemary.pierce-messick@basisresearch.co.uk