Welcome to Basis
We’re an award-winning international insight consultancy, fusing a range of approaches – quantitative and qualitative primary research, AI and big data, behavioural sciences, cultural insights and semiotics, creative illustration and design – to drive growth and disruption for our clients. Our offices are based in US and UK, but we operate in 60+ countries worldwide and across a wide spectrum of audiences and verticals.
Our team are passionate, imaginative and super-smart, enabling us to deliver bespoke, amazing ad hoc projects and ongoing tracking across the globe. We’re unified by a love for simplicity, clarity, and creating change.
